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Digital marketing

The future of marketing? You’re looking at it.

This webpage is one of millions engaged in marketing products, services, and, yes, colleges and universities. And websites are just the tip of the iceberg when it comes to digital marketing. Social media, banner ads, email, search-engine marketing, content marketing, digital billboards are all competing for eyeballs, too.

Digital marketing already dominates the marketing and advertising landscape – it’s a near-trillion-dollar business – and we’re only getting a taste of what the future will bring. With a digital marketing minor from SNC, you can prepare for a job market that’s hot today and only getting hotter.

Your digital marketing courses will teach you about search engine optimization and marketing, analytics, social media strategy and automated email marketing. While pursuing a digital marketing education, you’ll also learn about:

  • Viral growth techniques
  • Influencer marketing
  • Data mining
  • Lead generation
  • Content creation
  • Campaign analytics

Academic paths within the digital marketing program

At SNC, you can receive a bachelor’s degree with a minor in digital marketing by completing eight courses. Digital marketing is one of the minors at SNC that offers hybrid learning through our partnership with Rize.


Core courses in the digital marketing minor are taught by SNC faculty on the SNC campus. Some specialized courses are taught online by faculty from Rize-partner colleges and universities. Rize courses are offered asynchronously (recorded) to accommodate students’ class schedules.

Elevate your digital marketing education

Our digital marketing program not only provides a cutting-edge curriculum but also gives you multiple HubSpot and Google certifications. Additionally, you'll receive hands-on experience with tools such as Meta, Google Ads and more, allowing you to stand out in the field. These are skills you can begin using right away in your first internship or job.

  • If you want it and work hard enough toward it, things will fall into place. But you have to work for it. That’s something my parents instilled in me – that “if you want it, you have to get it” work ethic. And if you ever feel alone or scared, don’t be afraid to ask questions or reach out, because so many people are willing to go out of their way to help. The Norbertine ideal of communio is real. People love you and care for you here like you’re their own, and it’s just so welcoming. It was bittersweet to leave!

    Sarah Duginske ’21

    Portrait of student Sarah Duginske
    Portrait of student Sarah Duginske

    If you want it and work hard enough toward it, things will fall into place. But you have to work for it. That’s something my parents instilled in me – that “if you want it, you have to get it” work ethic. And if you ever feel alone or scared, don’t be afraid to ask questions or reach out, because so many people are willing to go out of their way to help. The Norbertine ideal of communio is real. People love you and care for you here like you’re their own, and it’s just so welcoming. It was bittersweet to leave!

    Sarah Duginske ’21

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Undergraduate research

Collaborate with faculty on special research projects, and contribute to academic and professional research.

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Practical internships

Explore the field through internships, and find out what it’s like to put your academic training to work.

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International reach

Interested in how culture impacts digital marketing? Get a global perspective by studying abroad.

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Learn from exceptional faculty

SNC faculty are distinguished by a passion for teaching and a commitment to student success. Rize instructors share those priorities; you’ll find them dedicated to providing personalized guidance that supports your academic and career aspirations in your digital marketing education.

Laurel Laurel

Your digital marketing education at work

You’ll find many ways to apply the insight, skills and hands-on experience you will gain through a minor in digital marketing. Career options include:

  • Digital marketing strategist
  • Marketing content strategist
  • Public relations manager
  • Social media marketing manager
  • SEO specialist
  • Marketing analytics specialist
  • Content marketing manager
  • Mobile marketing professional
  • Video marketer
  • Interactive technologist
  • Email marketing specialist
  • Client manager

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Contact the St. Norbert College admission office

Campus location

Ariens Family Welcome Center
310 College Ave.
De Pere, WI 54115

Hours of operation

Monday-Friday
8 a.m.-4:30 p.m.

We’re also available by appointment.

Mailing address

Office of Admission
St. Norbert College
Ariens Family Welcome Center
100 Grant St.
De Pere, WI 54115

Campus